The Salesforce Loyalty Management exam preparation guide is designed to provide candidates with necessary information about the Loyalty Management exam. It includes exam summary, sample questions, practice test, objectives and ways to interpret the exam objectives to enable candidates to assess the types of questions-answers that may be asked during the Salesforce Loyalty Management Accredited Professional exam.
It is recommended for all the candidates to refer the Loyalty Management objectives and sample questions provided in this preparation guide. The Salesforce Loyalty Management certification is mainly targeted to the candidates who want to build their career in Salesforce Accredited Professional domain and demonstrate their expertise. We suggest you to use practice exam listed in this cert guide to get used to with exam environment and identify the knowledge areas where you need more work prior to taking the actual Salesforce Loyalty Management Accredited Professional exam.
Salesforce Loyalty Management Exam Summary:
|
Exam Name
|
Salesforce Loyalty Management Accredited Professional |
| Exam Code | Loyalty Management |
| Exam Price |
Registration fee: USD 150 Retake fee: USD 150 |
| Duration | 75 minutes |
| Number of Questions | 50 |
| Passing Score | 69% |
| Recommended Training / Books | Loyalty Management Curriculum |
| Schedule Exam | Kryterion Webassessor |
| Sample Questions | Salesforce Loyalty Management Sample Questions |
| Recommended Practice | Salesforce Loyalty Management Accredited Professional Practice Test |
Salesforce Loyalty Management Syllabus:
| Section | Objectives | Weight |
|---|---|---|
| Strategies and Design |
- Given a customer's business needs and requirements determine how Loyalty management can meet customers' requirements. - Given a customer's business processes/ requirements outline Loyalty architecture solution. - Given a customer's data requirements determine the appropriate Loyalty Package that meets customer needs. - Given customer's parameters define the points and redemption process. - Given customer's requirements define benefits types and benefit. - Based on customer requirements, create the end-to-end promotion lifecycle, including defining, activating, and marketing the promotions - Given a scenario, determine how a consultant should apply best practices for a Loyalty Management implementation |
16% |
| Loyalty Program and Process Configuration |
- Based on customer needs, configure Foundational features of Loyalty Program - Based on customer needs, determine how to configure tier models and tiers. - Given customer requirements and business processes configure member management features. - Determine how to set up the partner management. - Based on requirements, configure the appropriate customer incentives per Experiential features in the Loyalty program - Based on required customer experiences and incentives, define promotions, applicability, restrictions and customer journeys - Based on member Loyalty profile requirements, configure a Loyalty page using existing Experience Cloud Loyalty templates - Given a customers redemption and accrual processes, configure the rules for eligibility, rewards, and redemptions - Given complex rules for processing Loyalty rewards, configure components to achieve processing at scale - Based on requirements, configure the appropriate user access model and/or permissions to Loyalty objects and fields - Given reporting requirements, configure Loyalty Analytics and Dashboards to meet customer's business specific needs |
52% |
| Integration |
- When implementing Loyalty Management, determine the appropriate strategies and steps to integrate Marketing Cloud - When implementing Loyalty Management, determine the appropriate strategies and steps for integrating Commerce Cloud - When implementing Loyalty Management, determine the appropriate strategies and steps for integrating Service Cloud - When integrating external systems, identify API templates and endpoints to use and implement - When implementing Loyalty Management, determine the appropriate strategies and steps for integrating Salesforce CDP |
22% |
| On-Going Loyalty Management |
- Utilize Loyalty Analytics and Dashboard to manage and optimize solution. - Follow best practices to move from a sandbox environment to production. - Determine how to manage techs via Mobile app and capabilities. - Understand how to enable new Loyalty campaigns and promotions. - Given a customer service scenario, determine how to resolve the issue using a Loyalty management module. |
10% |